![]() ![]() It has raised $50 million in venture capital backing to date and was last valued in excess of £250 million ($326 million).Ĭitymapper drummed up public interest in the Pass through teasers on its app, then with a blitz of press and a blog post on February 20.įor anyone looking closely, the blogpost was curiously devoid of detail, and Citymapper's website doesn't clearly detail how the Pass works, although there is a lengthy terms and conditions section.Įven in-app information is comparatively limited. ![]() Popular transport startup Citymapper has been plagued with issues around the launch of its first major money-making product, the Citymapper Pass, early adopters have told Business Insider.Ĭitymapper was founded in 2011 by Azmat Yusuf, a former Google employee.
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